Category Archives: Company news

New partnership launched to improve IT analytics

Imperial begins Knowledge Transfer Partnership (KTP) with CONTEXT and Innovate UK to develop predictive analytics capabilities for the IT industry.

Imperial’s Mathematics Department is proud to announce their latest partnership with CONTEXT, a leading global IT market research and business intelligence provider, which will produce an industry leading predictive analytics platform.

The project is co-funded by Innovate UK and CONTEXT, through a KTP framework that is proven to produce benefits for the UK economy and to both partners.

The IT market research industry has limited capacity to produce accurate sales demand forecasts and future market performance indicators due to the volatility and complexity of the industry, as well as a lack of data.

As a result, currently available performance forecasts are heavily influenced by individual analysts’ inputs and educated estimations, leading to high levels of inaccuracy when comparing initial forecasts to actual sales performances historically.

The new partnership will work to create a more formal forecasting methodology.

Bringing CONTEXT to Imperial

CONTEXT, which manages the largest database of IT hardware transactional sales and pricing information in the world, hosts one of the few viable datasets that can provide the building blocks for a formal forecasting methodology. They are now investing heavily in new analytics and BI capabilities, which brought them to Imperial with this specific challenge to solve.

Beginning on 1 December 2018, the two-year project to build a flexible forecasting platform will be led by Dr Yang Zhang, an experienced associate researcher who has held hybrid industry-academic posts at Nottingham University. Dr Zhang’s experience and drive to apply novel research to real-world applications is set to drive the project to become an academic and commercial success.

Throughout the project she will also host regular ‘Forecasting Research Group’ meetings, which will bring together some of the brightest analysts in the industry who tackle the issue of accurate forecasting availability on a monthly basis. Together, they will steer the development of the platform, to ensure commercial feasibility and application.

Benefitting research and the economy

The academic supervision and leadership for the project will be provided by Professor Niall Adams and Dr Din-Houn Lau of Imperial’s Mathematics Department.

Dr Lau was previously funded as a postdoctoral researcher by Innovate UK, so is perfectly placed to undertake the role of Knowledge Base Supervisor for the project. He is now a Group Leader in the Data-Centric Engineering programme led by the Alan Turing Institute. Professor Adams is Head of the Statistics section at Imperial and has extensive industrial collaborations across a variety of sectors/sizes, including cyber-security, banking, startups and UK government.

The Mathematics Department expects that this project will result in a valuable impact case study for a future Research Excellence Framework exercise. Further collaborative work with CONTEXT and the Forecasting Research Group may also develop, along with new Knowledge Transfer Partnerships.

This is a fantastic opportunity to advance this field of research further, whilst simultaneously benefitting the UK economy.

Guest blog by Mr Thom Brain, Department of Mathematics, Imperial College

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Filed under analytics, Big data, Company news, IT Pricing, Market Analysis, Uncategorized

New for the IT channel in 2019: a look ahead with CONTEXT industry predictions

It’s been another fascinating year in the IT channel, and one characterised to a large extent by stability and reseller optimism. Distribution revenue was up 5.7% year-on-year in the nine months to 30th September, 2018, and the number of resellers partnered with distributors on the CONTEXT panel changed little from last year, with an increase in average spend per reseller. What’s more, in our ChannelWatch survey we recorded only four countries less positive about the next 12 months than when the survey was performed a year ago.

So, what can we expect of the year ahead? We asked our expert market watchers in three key categories. Continue reading

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Filed under Company news, Enterprise IT, Imaging, Market Analysis, PCs

The trends behind the headlines: register for the CONTEXT autumn webinars

IT channel businesses thrive on data. Whether you’re a reseller, a vendor or a distributor, only market data of the highest quality and accuracy will do when making those crucial business decisions. That’s why CONTEXT has become an essential partner for the channel over the past three decades. Our latest ChannelWatch Report offers unrivalled insight into key market trends and channel priorities — compiled from interviews with over 7,000 resellers across 14 countries worldwide.

Sometimes stories in the trade media are written more to generate clicks than provide considered market insight. So if you want the truth behind the headlines, register for our upcoming autumn webinar series. We’ll be offering a comprehensive review of the year from a reseller perspective, insight into emerging categories, and a discussion of how data analytics can provide much-needed visibility into the impact of the US-China trade dispute. Continue reading

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Filed under analytics, Company news, IT Distribution, Market Analysis, Smart Home

CONTEXT Brings Specialist IT Channel Insight to Argentina

At CONTEXT we’re constantly striving to bring insight and actionable market intelligence to the IT channel. Over the past three decades that central mission has seen us expand into 16 Western European countries, and even further afield: to Russia, Dubai, Japan and Brazil. We’re delighted to be taking the next step of our journey in South America by launching the first ever distributor panel in Argentina. It’s been a tough year for the channel there so far, but this is an opportune moment to offer CONTEXT’s unique market analysis, so that channel organisations can make crucial business decisions with greater confidence going forward. Continue reading

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Filed under Company news, IT Distribution, IT Pricing, Market Analysis, Uncategorized

The next 35 years

Throughout 2018 CONTEXT has been marking its 35th birthday – we have used this anniversary year to look back and celebrate the growth of a company from small beginnings to being a serious force in the IT industry. On the occasion of the latest GTDC EMEA Summit last week –where vendor and distributor leaders meet and debate the most current issues in the industry – Jeremy and Howard Davies, CEO’s and co-founders, took the occasion at a CONTEXT vendor dinner to look forward to the next 35 years. Continue reading

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Filed under Company news, IT Distribution, Market Analysis, Supply Chain

Eurozone Blues

1999 was a momentous year for CONTEXT. Not only were we facing the Y2K bug, but at midnight on 1 January 1999, the national currencies of participating countries in Europe, aka the Eurozone, ceased to exist independently. Their exchange rates were locked at fixed rates against each other.

By then we had built up a pretty successful pan-European price tracking and comparison service, PriceWatch. It had depended for years on our ability to monitor prices and VAT rates across different countries and currencies thus enabling customers to perform apples to apples comparisons across a huge swathe of IT products, from desktops to printers to displays.

The service started in the late ’80’s thanks to a chance comment from Unisys: was there anything we could do about tracking prices as the work involved was causing them a headache? We obliged, and started turning out huge folders, updated monthly, filled with pages of indexed specifications and prices, which then graduated into – gasp – an accompanying 3.5” floppy with the data in digital form. Many a CONTEXT old-timer will remember the wrapping and binder duty into the late hours of the night to meet deadlines.

The big question we faced was this: with the introduction of the Euro, was that the death knell for our European Pricing Service? The pundits said yes. Why would any manufacturer pay for data on prices when transparency was assured thanks to the common currency?

Of course, we need not have worried. In fact, if truth be told, the manoeuvring by vendors attempting to rationalise VAT rates and prevent grey market activity gave us more work than ever before.  The PriceWatch service grew, and is now an extremely successful component of the suite of information products we provide today across the globe.

by JD

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Filed under Company news, IT Distribution, IT Pricing, Market Analysis, PCs

35 Years and counting… stories from the IT frontline

In this latest post, CEO and co-founder Jeremy Davies reflects on the IT infrastructure challenges during the first few years at CONTEXT.

One of the reasons why working at CONTEXT in the early days was exciting, was that our work combined the business side with deep interest in emerging PC technologies. Balancing budgets and wanting to keep ahead of the curve was both challenging and fun. Continue reading

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Filed under Company news, Connectivity, Enterprise IT, Market Analysis, PCs